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University Bulletin
Undergraduate Degree Programs

Penn State Brandywine

Communications

University College (COMCC): Penn State Beaver, Penn State Brandywine, Penn State Greater Allegheny, Penn State New Kensington

Not all options are available at every campus. Contact the campus you are interested in attending to determine which options are offered.

With the rapid development of digital technologies over the last decade, the field of communications has seen unprecedented growth and convergence of medium in media both technologically and structurally. The communications degree program addresses strongly articulated employer requirements for the workplace through an integrated program model. The degree provides the basic theoretical foundations of the discipline, allows for appropriate branching outside the traditional curriculum, and permits a drawing from appropriate courses in the disciplines of information sciences and technology, communications, arts and sciences, English, and business.

The degree in communications provides two options for students who wish to develop their written and verbal skills in an effort to gain professional employment in fields such as public relations, publishing, speech writing, video and multimedia, production, and/or journalism.

CORPORATE COMMUNICATIONS OPTION: In extending traditional organizational communication, strategic communication, and public relations to the digital age, this option prepares students to compete in a global society. The program is also effective as preparation for e-commerce.

JOURNALISM OPTION: In today's workplace, journalism graduates are required to regularly engage rapidly converging media in their work. This option offers graduates a competitive advantage by complementing traditional options (newspaper, magazine, radio, TV) with convergent course work designed to prepare students for professional journalism in the digital age.

For a B.A. degree in Communications, a minimum of 120 credits is required.

Scheduling Recommendation by Semester Standing given like (Sem: 1-2)

GENERAL EDUCATION: 45 credits
(6-10 credits of these 45 credits are included in the REQUIREMENTS FOR THE MAJOR)
(See description of General Education in this bulletin.)

UNITED STATES CULTURES AND INTERNATIONAL CULTURES:
(Included in ELECTIVES, GENERAL EDUCATION course selection, or REQUIREMENTS FOR THE MAJOR)

WRITING ACROSS THE CURRICULUM:
(Included in REQUIREMENTS FOR THE MAJOR)

ELECTIVES: 5-17 credits

BACHELOR OF ARTS DEGREE REQUIREMENTS: 24 credits
(0-12 credits are included in ELECTIVES if foreign language proficiency is demonstrated by examination.)
(See description of Bachelor of Arts Degree Requirements in this bulletin.)

REQUIREMENTS FOR THE MAJOR: 49-56 credits
(This includes 6-10 credits of General Education courses: 0-6 credits of GS; 0-6 credits of GH; 0-4 credits GQ courses.)

COMMON REQUIREMENTS FOR THE MAJOR (ALL OPTIONS): 22 credits

PRESCRIBED COURSES (13 credits)[1]
COMM 160(1) (Sem: 1-2)
COMM 260W(3), COMM 270(3) (Sem: 3-4)
COMM 494(3), COMM 495(3) (Sem: 7-8)

ADDITIONAL COURSES (9 credits)
COMM 100 GS(3) or COMM 110 GH(3) (Sem: 1-2)[1]
CAS 201 GH(3)[1]; CAS 202 GH(3)[1] (Sem: 3-4)
Select 3 credits from the following in Communications Research Methods/Theory (may not double count with option additional courses requirement): CAS 204(3), CAS 471 US;IL(3), COMM 304(3)[1] (Sem: 5-6)

REQUIREMENTS FOR THE OPTION: 27-34 credits

CORPORATE COMMUNICATIONS OPTION: (30-34 credits)

PRESCRIBED COURSES (6 credits)[1]
CAS 252(3) (Sem: 3-4)
COMM 403(3)

ADDITIONAL COURSES (24-28 credits)[1]
Choose one of the following two tracks:

PR/MARKETING TRACK:
COMM 370(3) (Sem: 5-6)
COMM 471(3) Sem: 7-8)
ECON 102 GS(3); ECON 104 GS(3) (Sem: 2-3)
MKTG 301(3) (Sem: 5-6)

OR

STRATEGIC COMMUNICATION TRACK:
COMM 428A(3) (Sem: 5-6)
COMM 428C(3) (Sem: 7-8)
COMM 428E(3) (Sem: 7-8)

(Some courses in this category have prerequisites that are not required in the program. Credits applied may not double count with any other major or option requirements. Only 3 credits combined maximum or COMM 1, 2, 3 may apply. Only 3 credits maximum of COMM 297 may apply. Only 3 additional credits maximum of COMM 299 may apply. Only 3 additional credits of COMM 495 may apply. Courses from selected tracks (PR/MARKETING TRACK OR STRATEGIC COMMUNICATION TRACK) may not double count in this category. STAT 200 may double count as GQ. Courses may double count toward IL and US requirements.)

Select 15-16 credits from the following (at least 3 credits must be at the 400 level):
CAS 203 GS(3), CAS 206(3), CAS 222 GS;US;IL(3), CAS 271 US;IL(3), CAS 352(3), CAS 404(3), CAS 426(3), COMM 1(1-3), COMM 2(1-3), COMM 3(1-3), COMM 205 US(3), COMM 215(3), COMM 241(3), COMM 251(3), COMM 282(3), COMM 292 GH(3), COMM 297(1-3), COMM 299 IL(1-3), COMM 320(3), COMM 370(3), COMM 407A(3), COMM 407B(3), COMM 407C(3), COMM 409(3), COMM 410 IL(3), COMM 412(3), COMM 413W(3), COMM 428A(3), COMM 428C(3), COMM 428D(3), COMM 462(3), COMM 468(3), COMM 471(3), COMM 473(3), COMM 476(3), COMM 495(3), COMM 496(3), ENGL 420(3), MKTG 301(3), STAT 200 GQ(4) (Sem: 5-8)

JOURNALISM OPTION: (27-28 credits)

PRESCRIBED COURSES (9 credits)[1]
COMM 403(3), COMM 409(3), COMM 460(3) (Sem: 5-8)

ADDITIONAL COURSES (18-19 credits)[1]

Take 3 Additional Credits in Professional Practices:
COMM 462(3); COMM 470A(3) (Sem: 7-8)

(Some courses in this category have prerequisites that are not required in the program. Credits applied may not double count with any other major or option requirements. Only 6 credits combined maximum of COMM 1, 2, 3, may apply. Only 6 credits maximum of COMM 297 may apply. Only 3 credits maximum of COMM 299 may apply. Only 3 additional credits of COMM 495 may apply. STAT 200 may double count as GQ. Courses may double count toward IL and US requirements.)

Select 15-16 credits from the following: CAS 203 GS(3), CAS 222 GS;US;IL(3), CAS 271 US;IL(3), CAS 404(3), COMM 1(1-3), COMM 2(1-3), COMM 3(1-3), COMM 205 US(3), COMM 215(3), COMM 241(3), COMM 251(3), COMM 269(3), COMM 282(3), COMM 292 GH(3), COMM 2971-(3), COMM 299 IL(1-3), COMM 370, COMM 410 IL(3), COMM 412(3), COMM 413W(3), COMM 428A(3), COMM 428C, COMM 428D(3); COMM 464(3), COMM 467(3), COMM 468(3), COMM 470B(3), COMM 470C(3), COMM 471(3), COMM 476(3), COMM 495(1-3), COMM 496(1-18), ENGL 420(3), STAT 200 GQ(4) (Sem: 3-8)

[1]A student enrolled in this major must receive a grade of C or better, as specified in Senate Policy 82-44.

Last Reviewed by the Department: Fall Semester 2016

Blue Sheet Item #:45-03-065

Review Date: 10/4/2016

UCA Revision #1: 8/3/06

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