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University Bulletin

Undergraduate Degree Programs

Management (MGMT)

MGMT 427 Managing an Entrepreneurial Start-Up Company (3) Exploration of the tensions and experiences of starting and growing a new company.

MGMT 427 Managing an Entrepreneurial Start-Up Company (3)

Start-up companies have a high failure rate. Acquiring and balancing limited resources, changing direction quickly, building a coherent team, managing intellectual property, and creating new markets all test a wide range of managerial skills not usually demanded in one person within a larger organization. Whereas a large company has a strong and well-defined structure and ample resources to deal with unexpected challenges, a start-up usually has insufficient resources, or management experience and yet must deal with daily important and often unpredictable forces. It is the tenacity of an entrepreneur that can take a company through the valleys of despair to eventually succeed.

Students will be exposed to these tensions and experience through problem-based learning methods what it is like to start and grow a new company. The course will provide students with knowledge and experience to increase the likelihood of success whether as a principal in a small company or an investor representative.


General Education: None
Diversity: None
Bachelor of Arts: None
Effective: Spring 2011
Prerequisite: ECON 102 orECON 104 orECON 014;CAS 100 ; 5th semester standing

Note : Class size, frequency of offering, and evaluation methods will vary by location and instructor. For these details check the specific course syllabus.