111 Old main
University Park, PA 16802
Penn State Wilkes-Barre; Penn State Worthington Scranton
This six (6) credit certificate program is perfect for those individuals interested in pursuing an occupation in sales or an existing sales representative that would like to receive a formal education to further their career. The participant will study the role of selling in the total marketing process including the concept of customer service.
Nondegree or degree status undergraduate students
COMM 120 Advertising and Society (3)
MKTG 220 Introduction to Selling Techniques (3)
Effective Semester: Fall 2012