Marketing (MKTG)

MKTG 500
Marketing Management
3 Credits
MKTG 515
Marketing Data Integration to Create Consumer Insights
3 Credits
MKTG 518
Global Marketing
3 Credits
MKTG 521
Scientific Marketing Analysis and Implementation
2 Credits
MKTG 532
Brand Management
2 Credits
MKTG 533
Business Marketing
2 Credits
MKTG 534
Integrated Market Communications
2 Credits
MKTG 540
Marketing Analytics
3 Credits
MKTG 541
Consumer Behavior
2 Credits
MKTG 542
New Product Development and Management
2 Credits
MKTG 543
e-Marketing
2 Credits
MKTG 551
Theoretical Perspectives on Buyer Behavior
3 Credits
MKTG 554
Research Methods in Marketing
3 Credits
MKTG 555
Marketing Models
3 Credits
MKTG 556
Marketing Management
3 Credits
MKTG 571
Marketing Strategy
2 Credits
MKTG 590
Colloquium
1-3 Credits/Maximum of 3
MKTG 596
Individual Studies
1-9 Credits/Maximum of 9
MKTG 597
Special Topics
1-9 Credits/Maximum of 9
MKTG 599
Foreign Study--Marketing
1-12 Credits/Maximum of 12
MKTG 600
Thesis Research
1-15 Credits/Maximum of 999
MKTG 601
Ph.D. Dissertation Full-Time
0 Credits/Maximum of 999
MKTG 602
Supervised Experience in College Teaching
1-3 Credits/Maximum of 6
MKTG 610
Thesis Research Off Campus
1-15 Credits/Maximum of 999
MKTG 811
Driving Business Success with Marketing Analytics
3 Credits
MKTG 812
Evaluating Marketing Communications in the Digital World
3 Credits
MKTG 813
Data-Driven Customer Acquisition & Retention
3 Credits
MKTG 814
Analytics for Brand Management and Customer Experience
3 Credits